Privacy Policy

Last Updated: January 12, 2022



This Privacy Policy sets forth the privacy practices and policies of the San Francisco Parks Alliance (“SF Parks Alliance,” “us,” or “we”). SF Parks Alliance is committed to respecting and protecting your privacy and helping you make the most of your time on the Internet within a trusted environment. This SF Parks Alliance Privacy Policy (“Privacy Policy”) governs our data collection, usage and services and applies to SF Parks Alliance’s websites, including and (each a “Website” and collectively the “Websites”). This Privacy Policy discloses how we collect, protect, use and share information gathered about you on our Websites. If you use the Websites, you explicitly agree to the terms and conditions of the Privacy Policy in effect at the time of your use. We hope that this disclosure will help increase your confidence in our Websites and enhance your experience on the Internet. Please read our Privacy Policy to understand:

Information We Collect

To receive certain benefits of using the Websites, you may be required to provide your personally identifiable information, including name, email address, physical address, phone number, job titles, credit card information, and other employment and background information (“Personal Information”). If you do not agree with the collection of this Personal Information, you should not use the Websites. The following describes the types of personal and other information we may collect about you, and how we use and maintain that information:

Website Use Information

Our web servers may collect the IP address of visitors to our Websites. This information may be aggregated to measure the number of visits, average time spent on the Websites, pages viewed, etc. Such information is not considered Personal Information under this Privacy Policy. We may use this information to measure the use of our Websites and to improve the content we offer. We may share with third parties this experiential information or other data on an aggregated basis without the use of any information that personally identifies you.

Use of Cookies

Like most websites, we employ “cookies” or similar technologies on certain pages of our Websites. Cookies make the use of the Websites easier by, among other things, saving your preferences. We may also use cookies to deliver content tailored to your interests. Our cookies may enable us to relate your use of our Websites to Personal Information that you previously submitted. The information that we collect with cookies allows us to statistically analyze usage of our Websites, and to improve and customize our content and other offerings. However, we only disclose information collected with cookies to third parties on an aggregated basis without the use of Personal Information. Cookies are not considered Personal Information under this Privacy Policy. We may share statistical or demographic information in aggregate form with third parties for marketing or research purposes.

The types of cookies we use on our Websites may include:

Session cookies: These temporary cookies expire and are automatically erased whenever you close your browser window. We use session cookies to grant our users access to content.

Persistent cookies: These usually have an expiration date in the distant future and remain in your browser until they expire or you manually delete them. We use persistent cookies to better understand usage patterns so we can improve the Websites for our users. For example, we may use a persistent cookie to associate you with your user account or to remember your choices on the Websites.

We do not currently use technology that responds to web browser do not track signals.

Your use of our Websites will be deemed to be your consent to the placement of cookies on your computer or other devices. If you prefer not to receive cookies through our Websites, you can set your browser to either reject all cookies, to allow only “trusted” websites to set them, or to accept only those cookies from those sites you are currently on. Unless you have adjusted your browser setting so that it will refuse cookies, our system may issue cookies when you log on to our Websites and use them. If your browser is set to reject cookies, or if your browser notifies you that you are about to receive a cookie and you reject it, then your use of the Websites may not be as efficient or as enjoyable as it would be if the cookie were enabled, and some parts of the Websites may not work at all.

Information You Provide to Us

By providing Personal Information through our Websites, you explicitly agree to our collection and use of that information as described in this Privacy Policy. If you choose to interact with the Websites in ways including but not limited to purchasing or renewing your SF Parks Alliance membership, registering for SF Parks Alliance events and programs, applying for a job with SF Parks Alliance, and submitting information, including on any SF Parks Alliance web-based forms, we will retain the information you submit to respond to your inquiry and consider your request. You also agree that we may use any information that you provide for our general purposes, and may share it with our affiliates and third parties, only as described in this Privacy Policy.

If you provide us with an email address or telephone number, you expressly agree that we, or our authorized agents, can use that number to contact your about your account, or about SF Parks Alliance and its associated activities.

We may keep any information that you provide to us indefinitely.

Social Network Activities

Our Websites include the ability for you and other users to link to social networking websites. As a result, we may receive information about you when you choose to post or otherwise share information about our Websites on these social networking websites. We may use such information about you in a variety of ways, including to administer the Websites and enhance your experience with the Websites, and to communicate with you about the Websites and new offerings or activities associated with the Websites. We may keep all of this information indefinitely.

Financial Transactions

When you engage in any financial transaction through our Websites, you will be asked to provide certain of your financial information. We accept payments through Classy, a third-party payment processor. When processing payments, some of your data will be passed to Classy, including information required to process or support the payment, such as the purchase total and billing information.

Opting Out of Communications

If you no longer want to receive emails from SF Parks Alliance on a going-forward basis, you may opt out of receiving emails by clicking the “unsubscribe” link at the bottom of certain emails that you receive or, if you have an online account, you may log in to your account and make changes to your communication preferences. If you are having difficulty unsubscribing using the above methods, please contact us directly at the email or phone number listed below under Contact.

Please allow ample time for us to process your request. However, please note that even if you opt out from receiving emails, we will send you service-related communications and may need to keep information we have collected about you for record-keeping, research and other purposes.

Disclosing Information to Third Parties

We will not share, rent, sell or otherwise disclose any Personal Information that we collect about you through our Websites, except in any of the following situations:

  • You request or authorize the release of your Personal Information.
  • We may use the Personal Information we collect from you to fulfill your requests, manage the Websites, communicate with you about membership, events and programs, conduct research and analysis, and other SF Parks Alliance activities.
  • We may disclose Personal Information that we collect about you to our third-party contractors and payment processors who perform services for us in connection with the Websites, or to complete or confirm a transaction or series of transactions that you conduct with us. We may also disclose Personal Information to service providers or suppliers if the disclosure will enable that party to perform business, professional or technical support for us.
  • We may provide your Personal Information to our affiliates and sponsors, so as to provide access to benefits and communicate important information about them. We may also provide such Personal Information to other select third parties approved by SF Parks Alliance as offering products or services relevant and useful to you. The use by and/or content of communications from any third party will be pre-approved by SF Parks Alliance.
  • We may disclose Personal Information about you as part of a merger, acquisition or other sale or transfer of the assets or business of SF Parks Alliance.
  • We may disclose Personal Information about you to comply with the law, applicable regulations, governmental and quasi-governmental requests, court orders or subpoenas, to enforce our Terms of Use or other agreements, or to protect our rights, property or safety or the rights, property or safety of our users or others (e.g., to a consumer reporting agency for fraud protection). We reserve the right to release information that we collect to law enforcement or other government officials, as we, in our sole and absolute discretion, deem necessary or appropriate.

We may also share aggregated or anonymous information that cannot identify you with third parties. For example, we may disclose the number of visitors to our Websites or the number of people who have downloaded a particular document.


To help protect the privacy of data you transmit through our Websites, where Personal Information is requested, we use technology designed to encrypt the information that you input before it is sent to us. In addition, we take steps to protect the user data we collect against unauthorized access. However, you should keep in mind that the Websites are run on software, hardware and networks, any component of which may, from time to time, require maintenance or experience problems or breaches of security beyond our control.

Please also be aware that despite our best intentions and the guidelines outlined in this Privacy Policy, no data transmission over the Internet or encryption method can be guaranteed to be 100% secure.

While we take steps to protect your Personal Information and keep it secure, you also play a role in protecting your information. You can help to maintain the security of your online transactions by not sharing your account information and password with anyone. SF Parks Alliance cannot guarantee the security of any information you transmit to us or from our Websites, and therefore you use our Websites at your own risk.

Our Websites may contain links to other websites, however this Privacy Policy only addresses SF Parks Alliance’s use and disclosure of your information collected on our Websites. While we try to link only to websites that share our standards and respect for privacy, we are not responsible for the privacy practices of any third parties or the content of linked websites. We encourage you to read the applicable privacy policies and terms and conditions of such parties or websites.

Child Privacy

If you are under the age of 13, please do not use or access the Websites in any way. It is not our intention to and we will not knowingly collect or use any Personal Information from any child under the age of 13. If we become aware that we have collected any Personal Information from children under the age of 13, we will promptly delete such information from our databases.

California Privacy Rights

Under California law, a California resident with whom we have an established relationship has the right to request certain information with respect to the types of Personal Information we have shared with third parties for their direct marketing purposes, and the identities of those third parties, within the immediately preceding calendar year, subject to certain exceptions. California residents who have an established relationship with SF Parks Alliance may tell us not to share their Personal Information with third parties for marketing purposes. To opt out, you may contact us at any time as described below.

Access from Outside the United States

If you access the Websites from outside of the United States, information that we collect about you will be transferred to servers inside the United States and maintained indefinitely, which may involve the transfer of information out of your home country. By allowing us to collect information about you, you consent to such transfer and processing of your data.

Governing Law

By choosing to visit our Websites or provide information to us, you agree that any dispute over privacy or the terms contained in this Privacy Policy will be governed by the law of the California. You also agree to abide by any limitation on damages contained in our Terms of Use, or other agreement that we have with you.

Changes to this Privacy Policy

We may occasionally make changes to the Websites and to this Privacy Policy to reflect SF Parks Alliance practices and user feedback. We reserve the right to make changes to this Privacy Policy at any time. The use of your information is subject to the Privacy Policy and Terms of Use in effect at the time of use. The provisions contained in this Privacy Policy supersede all previous notices or policies regarding our privacy practices with respect to our Websites. Please check the “Last Updated” legend at the top of this page to see when this Privacy Policy was last revised. We encourage you to check frequently to see the current Privacy Policy to be informed of how SF Parks Alliance is committed to protecting your information and providing you with improved content on our Websites.


If you have any questions or comments regarding our Privacy Policy or our Websites, please contact us at or by phone at 415-621-3260.