San Francisco Parks Alliance Board of Trustees
Brian Baker, Vice Chair
A former banking industry vice president, Brian worked alternatively as a Product, Program and Project Manager before retiring from the corporate world to focus on family and philanthropy. Raised in the foothills of Colorado, Brian and his wife have moved all around the US and Germany, declaring San Francisco their home in 2004 – and never looking back. Ten years of living near Golden Gate Park opened Brian’s eyes to the importance of green spaces in the urban landscape; the birth of his daughter taught him the further importance of safe, modern, easily-accessible playgrounds. Brian earned an MBA from the University of Southern California and a Bachelor’s Degree in Economics from Northwestern University, in Evanston, IL. Brian, his wife and daughter love to travel, ski, hear live music and embrace everything that life has to offer.
Caroline Hayward Brinckerhoff
Caroline is the owner of CHB Art Advisory, an art consulting business. Her company specializes in educating both new and experienced art collectors about emerging artists, curating their collections and acquiring art. Prior to starting CHB Art Advisory, Caroline worked for a leading contemporary art gallery in Seattle and Christie’s Auction House in New York City. Caroline spent 6 years at Christie’s working in both the Impressionist & Modern Art Department and Post-War & Contemporary Art Department.In between Christie’s and starting CHB Art Advisory, Caroline helped establish San Francisco Cooking School, a local culinary school that partners with the best restaurants in San Francisco to train culinary and pastry students. Caroline attended the Hamlin School, the Urban School and the University of Washington. She is on the board of the Bay Area Discovery Museum. She is also a member of the Hamlin School Alumnae Board. In addition to her board positions, she is actively involved in two non-profit organizations, Raphael House and the Edgewood Center for Children and Families. Caroline lives in San Francisco with her husband, Robin Brinckerhoff, and two daughters, Reese and Isabelle.
Juliana is a seasoned public-affairs leader with deep experience in political strategy, communications, and media relations. As a storyteller, strategist and relationship builder, Juliana identifies opportunities to shape positive narratives, works closely behind the scenes with reporters to contextualize and neutralize potentially damaging stories, and leads teams to deliver results. Juliana has spent 15 years developing strong relationships with local and national reporters, elected officials, and city leaders, enabling her to quickly solve problems, exercise keen judgement, and understand the greater political and community context to emerging issues.
Prior to joining Lighthouse Public Affairs, Juliana was the Senior Vice President for External Affairs at the San Francisco Chamber of Commerce, the city’s largest business advocacy organization. At the SF Chamber, she led communications and oversaw the development of public-policy positions, acted as a campaign strategist, and shaped stories to drive positive policy changes. Working with Bay Area business leaders to understand their biggest issues and barriers, Juliana successfully positioned the business community’s profile at a time of dynamic change. Additionally, she worked closely with the SF Chamber’s Board of Directors to develop the organization’s strategic objectives, including serving as interim President & CEO during a leadership search. Previously, Juliana led communications for the UCSF Benioff Children’s Hospital San Francisco, including the construction and opening of the $1.5 billion UCSF Medical Center at Mission Bay and strategic affiliations across Northern California, including Children’s Hospital Oakland. Juliana’s work as a strategist and storyteller began in her early career as a journalist, serving as a business reporter and editor in New York at TheStreet.com and as a local news editor at the San Francisco Examiner.
Juliana holds a Bachelor of Arts degree from the University of California, Berkeley, and a Masters in Journalism from the City University New York, with an emphasis in Health and Medicine reporting. She lives in the Inner Sunset with her husband Jeff and two daughters, Eloise and Archer.
Rosemary Cameron has spent her career working in the public sector with management experience in regional and municipal parks and recreation, city management, legislative affairs, and communications. Rosemary retired from the East Bay Regional Park District in December 2010, leaving her post as Assistant General Manager, Public Affairs. She also served as Executive Director of the Regional Parks Foundation from 1993 to 2010. Under her leadership, the Regional Parks Foundation raised over $20 million to support the East Bay Regional Park District’s parks and programs. Rosemary continues to consult, and speaks on marketing, branding, communications, social media, and fundraising at professional conferences and trainings.
Ari Daman is a philanthropic visionary, an accomplished landscape architect and urban designer with a broad range of project experience throughout the world. Educated at prestigious schools in India and the U.S., Ari has blurred the lines between different disciplines in his practice to address issues like sea-level rise and resiliency, ecological urbanism, and sustainable communities. His projects range from small pocket parks to large campuses, mixed-use projects, urban corridors and regional plans. He focuses on bringing out the best sustainable and innovative ideas to maximize the social impacts of his projects. In 2017, Ari co-founded the Narayanan Family Foundation with the goal of improving people’s lives through investments in education, culture, and environment. The foundation provides funding for public space initiatives in underserved areas, innovations in landscape architecture, and education programs for underprivileged children. Ari serves on the boards of several non-profits.
Carolyn Feinstein Edwards
Carolyn is the Chief Marketing Officer for Dropbox. Prior to her current position, Feinstein served as Senior Marketing VP for Electronic Arts (EA), and held a role in product marketing, as the Director of Sports Marketing for key EA SPORTS franchises including Madden Football, NCAA Football and NASCAR. Prior to joining EA, she spent six years in Brand Management and Sports/Entertainment marketing at E. & J. Gallo Winery. Carolyn received a B.S. degree from Union College and a M.B.A. from Kenan Flagler at UNC-Chapel Hill. She lives in San Francisco with her husband, son and twin daughters.
When Martha first moved to San Francisco, the Golden Gate Park Tennis Center was one of the first places she went to find friends and a community. Now it is her turn to give back to the tennis community and her city. Martha has served on the board of the Golden Gate Tennis Club, the Gay and Lesbian Tennis Federation and the SF Recreation and Park Department’s Tennis Advisory Committee. She is currently a member of the USTA Northern California Diversity Inclusion Committee as well as a former board member of the Federation of Gay Games. She follows the work of many community tennis leaders who formed the Tennis Coalition; they spoke up and worked hard to be an advocate for public tennis in San Francisco. It is an honor to continue their work.
S. Osborn Erickson
Oz Erickson founded Emerald Fund in 1979 and has been actively developing projects in the Bay Area since that time. Oz identifies new projects and is involved with the entitlements, financing, project design and sales and marketing. Oz has been recognized with many industry honors including the San Francisco Business Times’ Lifetime Achievement Award for Most Admired CEO in 2013. Oz received a BA degree from Harvard University and an MBA from Stanford University.
Cobie is a native San Franciscan and currently resides on the North side of the city with his wife and daughter. Growing up, he spent most of his free time in the outdoors, in either Julius Kahn Park or the Presidio. With his friends, he would explore the woods, turning over rocks and logs to discover the small creatures hiding all around us. This early interest in the outdoors expanded as he got older. Today, Cobie is an avid outdoorsman, a cyclist, hiker, birdwatcher, and fly fisherman. He’s hoping to instill his love of the outdoors in his daughter – they spend weekends together at Mountain Lake Park.
Professionally, Cobie has built a career as a product designer. He received a master’s degree in design from the Institute of Design in Chicago in 2005 and has worked with various design teams to create new products across industries. He worked on the Amazon Kindle, several medical devices, and on social impact initiatives for FEMA and UNICEF. Currently, he’s a design leader at Airbnb.
In addition to the Parks Alliance, Cobie and his wife are involved with the Rafael House, the San Francisco Symphony, and Hamlin, their daughter’s school.
Liz Farrell, Board Chair
Liz is passionate about parks and public spaces and loves sharing that passion with everyone she meets. She has played an active role as a co-chair for several years for SF Parks Alliance’s Party for the Parks. Liz is the founder of TechTalks, a consulting group aimed at helping schools and families have productive and healthy conversations around social media and technology. She also writes a monthly column “MomSense” for the Marina Times and lives in the Jordan Park neighborhood with her husband Mark Farrell, former Mayor and District 2 Supervisor of San Francisco, and their three children.
Sarah graduated from the University of Colorado, Boulder with a business degree and a double emphasis in Marketing and HR. After college, Sarah worked with E&J Gallo Winery in their sales development program for a couple years. She decided that she wanted to explore the world of food and wine a bit more, so she attended the Le Cordon Blue, California Culinary Academy for two years. After moving on from there, Sarah took a sales and marketing position with Joie De Vivre Hotels, where she worked until she had children. Currently, Sarah is on the board of Children of Shelters and the Presidio Heights Neighborhood Association, but she is also active in volunteering for many non-profit organizations throughout the city. Sarah lives in the Presidio Heights neighborhood with her husband and two boys.
Bob is a Managing Director in PFM’s San Francisco office. His major focus at PFM has been the development and implementation of public-private partnerships (P3) and the creation of public financing strategies in support of those partnerships. In this area, he has supported the development of Yerba Buena Gardens, Rincon Point South Beach, and AT & T ballpark in San Francisco. In addition to general policy and financial work, he also focuses on the financing of affordable housing and financing of non-profit facilities. With over 25 years in public finance and policy, Mr. Gamble previously served as Budget Director of the city and County of San Francisco under two Financial Officer of the San Francisco Redevelopment Agency, and Executive Director of the Richard and Rhoda Goldman Fund. His undergraduate degree is from Duke University and his Masters of Public Policy is from the Graduate School of Public Policy at the University of California at Berkeley.
Mollie Gardner Hector
Mollie is Head of Business Development at a software company called Fracta. Fracta uses machine learning to predict and prioritize pipeline risk for water and gas companies. Prior to Fracta, Mollie worked for water-power companies, specifically in tidal energy and in-pipe hydropower. Mollie is a 6th generation San Franciscan. She attended San Francisco Day School, The Thacher School, and Hamilton College. She lives in Twin Peaks with her husband, Bill Hector, and two daughters, Harriet and Billie.
Christoper Guillard is a founding partner of CMG landscape architecture, an award-winning San Francisco-based design practice that provides planning, design and management services to a wide range of public, institutional and private clients. His work and research is focused on the value of public open space and urban landscapes that support local and regional efforts to improve the environment and build a more sustainable, economically vital and livable city. Chris’s passion and commitment to vibrant public space and sustainable design has benefited projects such as Treasure Island, Mint Plaza, and the Crocker Amazon Playground as well as numerous pro-bono projects in San Francisco. In 2001 he received the outstanding alumni award from the College of Architecture and Urban Studies at Virginia Tech. Chris is active in the San Francisco planning and design community and has provided pro-bono services to numerous San Francisco communities. Chris formerly served on the Board of Directors of the Neighborhood Parks Council, and served on the Board of the Parks Alliance from its inception in October 2011 through September 2012. He lives in Supervisor District 9.
Rick Hutchinson, Treasurer
Rick is former CEO of City CarShare, the largest not-for-profit car sharing organization in the country. During Rick’s decade-long tenure, City CarShare membership quadrupled and an estimated 16,000 fewer privately-owned vehicles were purchased. Prior to joining City CarShare, Rick ran his own strategic planning and interim management consultancy. Working with both start-ups and established companies, Rick helped senior executives accelerate the success of their marketing, new venture or business initiatives. Previously, Rick was President and Chief Executive Officer of StockPower, Inc. during their formation and market launch stages. From 1993 to 1998, Rick was President and Chief Operating Officer for BankLink Inc. He established the company as the market leader in outsourced treasury management and commercial e-banking technology services.
Jaime Jones is a CPA and a partner at PricewaterhouseCoopers (PwC) with over 20 years of experience serving both public and private national and multinational clients in PwC’s Assurance practice. Jaime has a diverse background serving multiple industries with experience serving Fortune 500, SEC registered companies in engineering and construction, consumer goods, accounting and professional services and utilities industries as well as one of the largest institutions in higher education in the world. Prior to joining PwC’s San Francisco practice, Jaime served clients out of the St. Louis and London offices. Jaime has a Master’s Degree in Accounting from the University of Missouri – Columbia. She lives in Supervisor District 2
L. Jasmine Kim
L. Jasmine Kim has been actively involved with the San Francisco Parks Alliance for more than a decade, because walking and spending time in parks and open spaces is part of her life daily practice. She and her family are long-time residents of San Francisco and avid lovers of outdoors. When she is not “nature bathing,” she serves as the Chief Marketing & Branding Officer of Sutter Health. Vitamin N (nature) has been proven to be good for one’s health and well-ness. Prior to her work at Sutter, she has held senior marketing and operating roles at Walmart, Expedia, J&J, Yahoo! and LVMH. Jasmine is a graduate of Wellesley College, and matriculated in the MBA/MA dual program at the Anderson Graduate School of Management, UCLA and UCLA School of Architecture and Urban Design. She lives near Alta Plaza Park in San Francisco, with her family, and can often be found in-between, traveling far and wide, feeding her wanderlust.
Courtney has been a resident of San Francisco for over 20 years. She and her husband, Eric Prosnitz, own the Sports Basement and are avid outdoor enthusiasts who frequent the city’s open spaces with their three daughters predominantly for soccer games, running, and hiking. Courtney is passionate about supporting the broader San Francisco community in embracing a healthy and active lifestyle with an emphasis on engaging under served youth. Past employment included product management in the internet industry and account management for advertising agencies. She is a graduate of Colgate University, BA, and Harvard Business School, MBA.
Brook is a Senior Project Manager with the Department of Public Works. He is currently in charge of the improvement and expansion of the Moscone Convention Center, and his past accomplishments includes management of the new SF Public Utilities Commission Headquarters project completed in 2012.
Louise is Professor and Chair of the Department of Landscape Architecture and Environmental Planning at the University of California Berkeley. A former Associate and senior landscape architect for Sasaki Associates, Prof. Mozingo joined the department after a decade of professional practice. In 2009 she became the founding director of a research interdisciplinary team at the College of Environmental Design, the Center for Resource Efficient Communities (CREC) dedicated to supporting resource efficiency goals through environmental planning and urban design. Professor Mozingo’s book, Pastoral Capitalism: A History of Suburban Corporate Landscapes (MIT Press), won 2011 American Publishers Award for Professional and Scholarly Excellence (PROSE Award) in the Architecture and Urban Planning category, the 2014 Elisabeth Blair MacDougall Prize from the Society of Architectural Historians for the best book in landscape history, and an American Society of Landscape Architects Honor Award for Communications in 2014. Prof. Mozingo has been the recipient of Harvard University’s Dumbarton Oaks Fellowship for Studies in Landscape Architecture, the Council of Educators in Landscape Architecture Award of Recognition for Excellence in Teaching, Writing, and Service, and the University of California, Berkeley Chancellor’s Award of Recognition for University and Community Partnerships.
Kelly Nice is a Founding Partner at Nice & Company, a leading independent ad agency in San Francisco. He first got involved with San Francisco’s parks in 2002, helping on the campaign to restore the Conservatory of Flowers in Golden Gate Park. As Vice President of San Francisco Parks Trust, Kelly served on the committee that initiated the merger between SFPT and Neighborhood Parks Council. He served as the Board Chair of SFPA from 2013 to 2016. Kelly lives near Allyne Park and is a frequent cyclist and runner in Golden Gate Park.
Jonathan Rewers has many degrees and has worked in many different places. Despite all that, his one goal in life is being of service to his friends, family, community, and colleagues. Parks and Recreation is a pure expression of that goal, which is why he has promoted and supported it in all ways possible – as a volunteer, advocate, and professional. He currently works as the Manager of Capital Financial Planning and Analysis at the SFMTA, and is pursuing a graduate degree in Urban Planning. He grew up in San Francisco and played his childhood away at San Francisco’s world-class parks.
Melanie is a land use, environmental, and litigation attorney at Holland & Knight LLP.
Timothy W. Seufert
Tim is Managing Director at NBS, a public financing consulting firm. A San Francisco resident for almost three decades, he has over twenty five years of professional experience in local government consulting, business, and management, working at the Clorox Company, MuniFinancial, Inc, and Dreyer’s Grand Ice Cream. He has served on the Board of Friends of the Urban Forest, East Bay Center for Performing Arts, and the Haight-Divisadero Neighbors and Merchants Association.
Glenn is a partner at Pillsbury Winthrop Shaw Pittman LLP. He has been working with Friends of Rec and Parks, the San Francisco Parks Trust, and the Parks Alliance for over 20 years, supporting its mission of enhancing city life through recreation and open spaces
John is a 21 year resident of San Francisco and was active as a board member and treasurer of the San Francisco Parks Trust for seven years. John finds himself in one or more of our parks on nearly a daily basis. A soccer dad for many years, John is now a volunteer gardener in the Japanese Tea Garden in Golden Gate Park.
Lee Anne Weldon
Lee Anne is the Senior Director of Product and Marketing Operations at NorCal Cannabis Company. Prior to her role in the innovative Cannabis Industry, she was the Director of Brand Marketing at Twitter, where she launched Twitter’s first Brand Campaign. For fifteen years prior to Twitter, Lee Anne worked for diverse advertising agencies large and small, including co-founding and managing her own boutique agency.
Lee Anne’s involvement with the San Francisco Parks Alliance began in 2012, when she joined as a member of the Park Policy Council and participated in the Failing Playground Task Force, a committee whose findings directly lead to SFPA’s Let’s Play initiative. Since joining the Board in 2014, Lee Anne has served on the Communications Committee where she has been focused on elevating awareness of the San Francisco Park’s Alliance amongst the communities we serve.
A native East-coaster, Lee Anne has lived in San Francisco for over 20 years and is currently a resident of the Richmond District with her husband Christopher and two sons, Henry and Desmond.
Michael Yarne, Secretary
A devoted urbanist, Michael is cofounder of Social Construct, a venture-backed construction technology company developing new systems for building apartments more affordably. While a partner at BUILD Inc., a San Francisco-based developer with over 2,000-units of housing in the pipeline, he founded Place Lab to innovate public place-making finance, development, stewardship and policy. Michael brings multiple perspectives to bear on public space development and stewardship, as a real estate developer, a former policy advisor to Mayor Newsom, and land use attorney. Prior to joining SFPA, he served on the board of City Carshare, Friends of City Planning, the San Francisco Bicycle Coalition and Urban Ecology. Michael lives and works in San Francisco, but is often hiking, cycling and running throughout the parks and open space of the Bay Area.